Brand Launch Wins with Romantic Website Design
ROMANTIC WEBSITE DESIGN
Learn how a romantic brand marketing launch for a luxury villa rental company succeeded with a website design aligned to tastes of experienced travelers.
articulate Creative Communications produced this brand launch campaign for Romantic Luxury Villas. The project included a beautiful website design; perfect for carrying over into social media campaigns. Produced in collaboration with 4ONEdesign in Atlanta, this website design was only part of the brand launch development story. The complete scope of work included the logo design—a feather communicated both simple luxury and soft landings for travelers. The villa rental market is highly fragmented. Vacationers often search for weeks online for just the right villa. The content development and photography on this website design were artfully combined for user experience that made the customer feel like, “Ahh … I have finally arrived someone that knows what I like.”